AI Mentions
Getting your brand mentioned by AI engines like ChatGPT, Gemini, Claude, and Perplexity. A different game from Google rankings, with its own rules.
Writing for Citation: How AI Engines Pick What to Quote
AI engines extract short answers from your content. They do not read pages whole. If your sections are not structured for clean extraction, the engine skips them, even when the underlying content is excellent. This is the most concrete craft change for getting mentioned by AI.
Beyond Your Domain: Building Web-Wide Presence for AI Mentions
AI engines treat your domain as one node, not the whole footprint. They cross-reference Reddit, LinkedIn, podcasts, third-party reviews, and niche industry publications. A great website with no presence beyond it generates low confidence and gets cited less.
AI Engines Are Not One Thing: ChatGPT, Gemini, Claude, Perplexity, Meta AI
People talk about "AI search" as if ChatGPT, Gemini, Claude, Perplexity, and Meta AI work the same way. They do not. Different user bases, different source pools, different citation patterns. Tracking only ChatGPT and assuming the rest follow is the most common visibility blind spot in 2026.
Google AI Overviews: The Middle Ground Between Ranking and Mention
Google AI Overviews and AI Mode generate AI answers with citations, inside the Google search results. They sit between traditional ranking (where you appear at a position) and standalone AI mentions (where you are cited by a separate engine). This middle-ground surface has its own dynamics worth understanding.
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